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Customise Your Watch?
Make It Yours
From iced-out diamond bezels and rainbow gem-set complications to hand-painted dials and personal engravings, every customisation is crafted using wonderful diamonds and the finest materials. Browse our bespoke collection to see what’s possible, or scroll down to start your own project.
Your Watch, Your Identity
Horology is a form of art built on intricacy and precision, but it is also a way to express who you are. A watch does more than display the time. It mirrors your personality, your achievements, and the moments that matter to you.
If the watch on your wrist doesn’t feel like a true reflection of your character, customisation changes that. Whether you want to add a personal engraving, swap in a distinctive strap, set diamonds into the bezel, or completely redesign the dial, our London workshop gives you the freedom to create a timepiece that is unmistakably yours.
We customise watches from Rolex, Audemars Piguet, Patek Philippe, Hublot, Cartier, and Richard Mille, among other leading Swiss brands.
Your Watch, Your Identity
Horology is a form of art built on intricacy and precision, but it is also a way to express who you are. A watch does more than display the time. It mirrors your personality, your achievements, and the moments that matter to you.
If the watch on your wrist doesn’t feel like a true reflection of your character, customisation changes that. Whether you want to add a personal engraving, swap in a distinctive strap, set diamonds into the bezel, or completely redesign the dial, our London workshop gives you the freedom to create a timepiece that is unmistakably yours.
We customise watches from Rolex, Audemars Piguet, Patek Philippe, Hublot, Cartier, and Richard Mille, among other leading Swiss brands.
Our Watch Customisation Process
1. The Starting Point
Talk through your bespoke watch build with us. Supply your existing watch, or we source full matching parts for Rolex, AP, Patek & luxury brands, ready for full assembly and custom gemstone setting.
2. Design Your Vision
Share your concept with our design team. Pick from our existing designs, bring your own reference, or take inspiration from an off-catalogue piece. Subtle or bold, we’ll guide you through every detail.
3. Crafting Your Timepiece
Our in-house artisans, ex-Rolex engineers, including expert gem-setters and qualified gemologists, blend precision and creativity to transform your watch into a one-of-a-kind piece.
4. The Reveal
Your finished watch is delivered to your door via insured shipping or made ready for collection. All original factory parts are returned to you, and every project is backed by our 12-month warranty.
12 MONTH WARRANTY
Peace of mind for a full year. Shop with confidence.
WATCHMAKER APPROVED
Certified quality by professionals.
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